Online Training Workshops 

In response to the pandemic and to ensure that we continue to support our members in these unprecedented times, we have collaborated with industry professionals to develop workshops to support in specific areas.

As yours and our trainer's safety is the upmost importance to us, we have decided to take our Autumn workshops online. The workshops have been condensed with running times being between 90 minutes to 2 hours. 

 

A COVID-19 Christmas Visual Merchandising Online Workshop

This two-hour online workshop with industry professional, Sarah Manning, will focus on the See it Like it Buy it theory, customer flow and food trends.

How to merchandise your Garden Centre Christmas effectively with potential restrictions in place and to allow the customer to feel comfortable and still have the festive experience.

Unlike any Visual Merchandising course, we have run before this course focuses on trends and retail data gathered specifically for Christmas 2020.

HTA member price is £20 per delegate. The workshops will be run on the following dates and times:

4 August: 2 - 4 pm 

25 August: 7 - 9 pm  

15 September: 4 - 6 pm 

 

 

Online Digital Marketing Workshop - A Four Week Course 

Each week you will focus on a different topic and learn techniques and tools to develop your Digital and Social media marketing plans creatively and adapting to the ever-changing landscape we find during the pandemic.

HTA Member Price £95 for all four sessions. (Individual sessions can be purchased at £26 each)

14 August: 3 - 4.30 pm - Getting people through the door of your garden centre 

21 August: 3 - 4.30 pm - Customer attraction and retention strategies post-lockdown

28 August: 3 - 4.30 pm - What kind of social posts to create to attract people into your garden centre 

4 September: 3 - 4.30 pm - Planning your marketing for the next six months