We produce a range of consumer trend insights and discuss the opportunities they bring for member businesses. Reports include: 

• Consumer trends & opportunities post-COVID - a summary of the key market forces driving new consumer behaviours amidst the Coronavirus pandemic and the opportunities for garden businesses emerging as a result.
• How do shoppers see garden centres? & Selling plants profitably - eye-tracking video research showing what aids and gets in the way of shopper purchasing.
• Wildlife - the crossover in demographics and interests between wildlife- and garden-lovers, and how member businesses can capitalise.