There was plenty of interest in the inspirational Love the Plot You’ve Got feature at Car Fest North which took place over the weekend at Bolesworth Castle in Cheshire with visitors’ keen to find out more about making more of their outdoor space.
This year the inspiring Love the Plot You’ve Got Roadshow gardens have been designed by campaign ambassador Chris Collins, supported by Association of Professional Landscapers member Beesley Landscapes with further products being supplied by Pile Height, Mr. Fothergill’s, Scotts Miracle-Gro and EcoScape. All plants and props were supplied by Bents Garden and Home.
The plot was divided into ‘rooms’ each showcasing a different approach to enjoying your outdoor space whether it be for relaxing and entertaining, attracting wildlife or playing with the kids. The eye-catching plants, which included some stunning specimens of Hydrangea Annabelle, attracted much attention with many visitors taking photos and asking questions.
There will be a further ooportunity to visit the roadshow at CarFest South on August 26 – 28 at Laverstoke Park Farm, Hampshire.
The roadshow, put together by the industry wide Garden Industry Marketing Board (GIMB), aims to get people, particularly non-gardeners, thinking about different ways in which to use their outdoor space and encouraging them to visit their local garden centre for more information and inspiration.
The roadshows are part of the innovative three-year Love the Plot You’ve Got Campaign which has been created following detailed research into consumer perceptions about their desires for their outdoor living spaces, especially among the key 30-45-year-old age group. Highlights of the 2016 campaign have involved RHS Chelsea Flower Show in May, Al Fresco Fortnight in June and a comprehensive social media programme.