Industry Data

Consumer trends & opportunities post-COVID Our new interactive trends report summarises the key market forces driving new consumer behaviours amidst the pandemic and the opportunities for garden businesses emerging as a result. Click here
Market Update We produce a monthly report giving an update on state of trade and the factors affecting the market We also produce Insight Editions, looking at opportunities for garden businesses in more detail Click here
Garden industry statistics We maintain and regularly collect statistics on gardening and the industries that support it Click here
Understanding garden consumers Detailed profiles of garden consumers, splitting them into nine segments based on their spend and what they use their gardens for Click here
Other reports and resources Past annual reports looking at the size of the garden industry, the state of the market and key drivers Eye-tracking research within garden retail Wages benchmarking for garden retailers, growers and landscapers Click here